MFM Software has been involved in website development since before Google, Facebook, Wikipedia, and even Amazon. We were one of the first companies to publish Real Estate listings on the Internet over twenty years ago.
Website Consultation, Organization, and Development
MFM will develop a concept based on your input, then implement the design with the features you select. You will be able to review your new website on our staging servers, making changes before we deploy the final version to our production servers. We strive to provide our clients with easy to use, dynamic websites that are effective, visually appealing, and informative.
Art and Graphics Design
Our graphic design specialists will work with you to create a fresh new look for your website, tying into your existing brand image and marketing goals.
Innovative Programming & Web Application Development
A website is more than just an online marketing brochure. It’s an application that allows your customers to interact with you in ways a simple product sheet can’t. MFM’s long history of application development goes beyond just the Real Estate industry and the World Wide Web. We have been developing cutting-edge software since before we were MFM Software. We understand the complexities of user interface design and we know what it takes behind the scenes to make everything work together to provide your customers with a positive experience.
Intelligent Site Management
Using the power of WordPress as the basis for your website, you will have direct control over the content of your website. With thousands of third-party plugins available, you can add functionality with a few clicks. Can’t find a plugin to solve your needs? MFM can develop a custom solution for you.
Having your website built on a standard platform like WordPress means you aren’t locked into a proprietary solution. You have the confidence that your investment is yours forever.
Domain Name Registration/Transfer
While we can provide a website for you under the mfm.com name, you will be best served in the long run to have your own domain name. MFM will register and manage a domain name on your behalf for as long as we manage your website. If you have an existing domain, we can manage that for you too. Should you ever decide to leave MFM (and we hope you won’t!), your domain name will go with you.
Broker and Agent Sites
MFM’s core business has always been Real Estate software. Our Real Estate search engine provides easy to use IDX/BR search capabilities for all the listings in your MLS’s RETS data feed. We update our data several times an hour, ensuring your website is always up-to-date with the latest listings. Our Smart Search gives users a quick way to search by suburb, address, zip code, or MLS number, while our Detailed Search allows users to narrow their searches by suburb, school district, or property features.
For brokers, each of your agents will have a profile page that they can update with their own information using WordPress’ built-in editor.
And because your site is built on WordPress, you have access to thousands of third-party plugins that add functionality from CRM management to SEO optimization.
Cultivate Customer Trust
Even with just our standard Real Estate features, your website will provide your clients with the tools and information they expect. Current MLS listing data, detailed searches, and full listing displays pages with beautiful slideshows will make your website a tool you will be proud to present to your prospects.
With our add-on features, your site will stand toe-to-toe with the sites of the big national chains without the need to hire an in-house IT staff to build and maintain a custom solution.
With Broker and Agent sites…
you and your customers gain many features such as:
- IDX/Broker Reciprocity — Complete Area MLS Listings *
- Multiple Search Capabilities — as simple or detailed as needed
- Office and Agent Roster (broker websites only)
- About Us/About Me — company or agent information
- Buying & Selling Tips
- Mortgage Services
- Automated Notifications (with My Homes add-on)
While our base Real Estate website services will give your customers everything they need to find homes for sale, our add-ons are designed to give you an edge over the competition. Rather than offer simple pricing tiers that include features you don’t need, you can pick and choose those features you want.
- My Homes — lets your prospects save listings and searches, and optionally be notified by email when a new listing matches their search
- Interactive Mapping — shows search results and individual listings on an interactive map
- Advanced Listing Management — provide additional photos, external links, or open house information beyond that provided in the MLS RETS feed
- Sold Listings — allows users to search for recently sold listings *
In addition, MFM can develop custom detailed search pages, search results output, and listing display pages, making your website truly unique.
* — where available